Website Audit
An online business is a fast
moving and evolving medium. A website audit is designed
to make sure you aren't leaving gaping legal holes in
your business as you motor along the virtual highway.
A website comes with a massive number of
legal issues that can really torpedo your online
efforts. They start right at the beginning with the
simple question of whether you own your site? As
shocking as it may sound, the law gives ownership to
the design to the creators of the site. If you hired a
third party to do the design work, they own it unless
you obtained a copyright transfer in writing.
Things only get more complicated form this
point forward. What about the intellectual property
rights surrounding additions to the site? What privacy
notices do you have to post? Have you complied with the
FTC regulations regarding ordering compliance? Do you
have releases for testimonials from happy customers or
clients? What about a CAN-SPAM compliance procedures
for any affiliates you are doing business with. Do you
have a sales tax collection policy? The list is nearly
endless.
A legal website audit is designed to go
through your site and make sure that you are not asking
for a lawsuit or government intervention of a nasty
sort. The audit will cover issues such as copyright,
trademark, licensing, releases, terms of use, privacy
policies, use of third party vector sites such as
Facebook and Twitter, ordering compliance and any other
topics that become apparent.
You will receive a written report detailing
each area and accompanying concerns, if any.
Recommendations will also be made for any issues that
do arise, so that remedies can be reached with a
minimum of fuss. Contact me at 619-637-6043 to learn
more about how a website audit can save you from
serious legal problems down the road.
Richard


